Statements I hear regularly:

"I've attached an example of an optimal solution (competition)"

"Well I like the way (competition) is doing this." - "I agree let's try and implement the same thing"

"Not sure how we should go about this" - "Check (competition) and see how they're doing it"

It's fine to observe the competition and their ideas, but please try and innovate and build on top of those ideas.

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