Wtf has happened to Google webmaster tools / ad(word)s / analytics? There used to be so many valuable insights before the current version, now everything is hidden in the new UI or Google just keep the info to themselves? Does anybody use Google anal/ads anymore?

Switch to something else, GA4 is unusable.

Google ads is also much worse than I remember it from the past. If you someone is willing to place an ad, how can anybody be able? They must have a secret alternative or legacy UI for paying partner agencies. Their official UI is completely unusable for human beings.

finally managed to set up a campaign;

even worse than Google Ads UX is their pricing:

for a single website campaign, the recommended daily minimum is something about 150,- Euro without them even guaranteeing any actual service apart from displaying some text and hyperlinks and some of their millions of search results pages -

now it's also become very clear why search quality must deteriorate, because if people found what they were looking for quickly, they had no need to keep browsing and click on paid ads, right?