Some lunatic apparently created a package and named it "django-restframework" (notice the hyphen?) and not the conventional, popular "djangorestframework" that we all know and love.
I made a mistake to install the former and after installing with pip and saving in my requirements.txt file it read "django-restframework==0.0.1"

I looked at the version number and initially thought "hmm, well that's odd" but didn't pay much attention to it cos I was trying to get started really quickly.

Long story short, I just spent the past hour trying to understand why I was getting a ModuleNotFoundError: No module named 'rest_framework' whenever I tried to execute my project.

🙂 thank you lunatic