How do you get word out on an open source project? The several of mine I've done over the years slowly get usage/attention. Plus they have been small enough for me to completely manage.

I've got an open source project that is becoming quite large and needs smarter people than me to be interested in it. It is far from complete but useable and has a ton of potential. And I'm really not one to brag or try to draw attention to anything.

Before you ask...no I dont want to link to the github...I'd rather keep this account completely separate from the rest of my online persona.