"Design for many instead of designing for money." - Victor Papanek

Oh, that's a good one ☝️

It's interesting that design and art are opposites when it comes to targeting the masses.

The best design is often catering to the masses.

But art that's designed to please the masses is rarely good. The best art is something unique to the artist, if you try to create a "hit" it usually isn't great art.