Wife: "How hard is to make a phone app?"

Me: "Depends on what it is, why?"

Wife: "I had an idea for a cool app that does blah blah blah"

Me: "That actually sounds like a cool app. Let's brainstorm tonight and come up with a plan and see if we need to hire some freelance devs for it"

Wife: "Cool, I also want to make an app to blahblah2, oh and one to blahblah3.. oh hmm what about.."

<facepalm>