What's the point of making the box

Where are the climate activists now

Greta's crying now, thanks.

Something to put on the shelf in a store I guess. But then again, why this isn't just a leaflet - I don't know...

Haha, I got one of them for free when I bought my laptop. Still haven't opened it yet. Expired 2 years ago. Windows Defender ftw!

It looks bigger this way

Funny thing but.... The bigger the box - the better the product :)

Once we did testing in our school, where we gave people out a leaflet with specific codes for ESET antivirus system... There was a 1000 in total. Small portion of them was used and even smaller - where people were happy. Now, when we gave out a BOX (quite literally) of the same system, same amount - more than half of it was used and we got compliments that it didn't require a CD to use (we've used same trick, surprise - NO CD!!!). To our surprise - people actually ticked a box where it said that bigger box provided them with confidence... Even if it was mostly empty with the same code....

---

That was stupid indeed and does not reflect anything but... Bigger is always better in people mind. Same goes for office 365 subscription... Their box is like 4 cd's thick but inside you have a code + manual....

Have you ever bought a "physicall copy" of a modern AAA game? Same shit! You buy it thinking you gonna save a lot of download time and there's just a sticker with a license code

Because 95% of people wouldn’t understand the product without this box. The goal is to SALE, not to be “cool kid”

@willhertz The whole gold master concept went out the window, when cd readers are not sold with most computers now.
Also - the cost of printing the disks is very high... so downloading costs less.

That reminds me of wireless network plugs where you have to download the drivers online for Linux.

@KuroTenshi67 and still a big chance that won't work for your distro's kernel/folder structure/architecture/compiling switches/and a long, hard and ejaculating etcetera

It is for them boomers...

Ooh hey a free cd/dvd/blueray case =b shweet

Plasticbad