Has there ever been a single business that has benefited from the "Tell us why you wish to unsubscribe from our mailing list" feature?

The fuck do these corporate fucks expect? A 5 page thesis on why I don't want spam I didn't sign up for?

I just swear at them using the forms.

I think it is one of those metrics that just comes with the system and someone turns on but nobody will ever see / take seriously.

My credit card company wants to email me about their COVID plans once a week does not give a fuck about "too many emails" responses... or they wouldn't do the thing in the first place.

Free-form text, almost always useless. If it's "pick a bunch of options", and 97% of a significant number of people unsubscribing are saying (for example) they're mailed too frequently, that can help them adjust.

All in all though it's a "might as well throw it in there" type feature, as they're clearly pissed off enough to hit the unsubscribe button anyway.

@AlmondSauce

At best someone makes a word cloud ;)

To me it's an opportunity to scream into the void.

If a company really pisses me off, I type [object Object]

@10Dev uuu, nice1, might use it next time someone pisses me off..

@N00bPancakes FUCK front and center in size 107 pt font.

@10Dev Thanks Satan